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Postgraduate Certificate in Performance Marketing with Google Ads
Educational Excellence: Trusted by thousands of learners worldwide
Overview
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Learning outcomes
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Course content
Digital Advertising Strategies
Google Ads Fundamentals
Data Analytics for Marketing
Campaign Optimization Techniques
Performance Measurement and Reporting
Introduction to Performance Marketing
Google Ads Fundamentals
Search Engine Marketing Strategies
Display Advertising Techniques
Analytics and Data Interpretation
Conversion Rate Optimization
Remarketing and Retargeting Strategies
Budget Management and Bidding Strategies
Ad Copywriting and Creative Best Practices
Campaign Performance Measurement and Reporting
Duration
The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months
Course fee
The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90
Career Path
Key facts
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Why this course
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Frequently asked questions
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