Undergraduate Certificate in Google Ads for Nonprofits

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Overview

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Learning outcomes

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Course content

1

Introduction to Google Ads for Nonprofits

2

Creating Effective Campaigns

3

Optimizing Ad Performance

4

Measuring Success with Analytics

5

Fundraising Strategies Using Google Ads

6

Introduction to Google Ads for Nonprofits

7

Understanding Digital Marketing Fundamentals

8

Creating Effective Ad Campaigns

9

Targeting and Audience Segmentation

10

Keyword Research and Selection

11

Crafting Compelling Ad Copy

12

Measuring and Analyzing Campaign Performance

13

Budgeting and Bidding Strategies

14

Optimizing Ads for Better Results

15

Ethical Considerations in Advertising for Nonprofits

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90

Career Path

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Key facts

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Why this course

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Frequently asked questions

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The Undergraduate Certificate in Google Ads for Nonprofits equips learners with skills to effectively utilize Google Ads for nonprofit marketing.

Showcase your achievement with a professional certificate upon successful course completion.