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Undergraduate Certificate in Google Ads for Nonprofits
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Overview
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Learning outcomes
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Course content
Introduction to Google Ads for Nonprofits
Creating Effective Campaigns
Optimizing Ad Performance
Measuring Success with Analytics
Fundraising Strategies Using Google Ads
Introduction to Google Ads for Nonprofits
Understanding Digital Marketing Fundamentals
Creating Effective Ad Campaigns
Targeting and Audience Segmentation
Keyword Research and Selection
Crafting Compelling Ad Copy
Measuring and Analyzing Campaign Performance
Budgeting and Bidding Strategies
Optimizing Ads for Better Results
Ethical Considerations in Advertising for Nonprofits
Duration
The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months
Course fee
The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90
Career Path
Key facts
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Why this course
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Frequently asked questions
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