Professional Certificate in Brand Performance Metrics

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Overview

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Learning outcomes

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Course content

1

Introduction to Brand Performance Metrics

2

Understanding Brand Equity

3

Key Performance Indicators for Branding

4

Data Collection Techniques for Brand Analysis

5

Analyzing Consumer Perceptions

6

Measuring Brand Loyalty and Advocacy

7

Evaluating Brand Positioning Strategies

8

Using Analytics for Brand Decision-Making

9

Developing Effective Brand Metrics Dashboards

10

Case Studies in Brand Performance Optimization

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90

Career Path

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Key facts

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Why this course

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Frequently asked questions

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The Professional Certificate in Brand Performance Metrics equips professionals with essential skills to analyze and enhance brand performance effectively.

Showcase your achievement with a professional certificate upon successful course completion.