Global Certificate in Marketing Analytics

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Overview

Learning outcomes

Course content

Data Analysis for Marketing

Consumer Behavior Analysis

Marketing Metrics and KPIs

Market Segmentation Strategies

Social Media Analytics

Digital Marketing Analytics

Brand Performance Analysis

Customer Lifetime Value Analysis

Market Research and Insights

Marketing Attribution Modeling

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90