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市场策略研究生证书 (Advanced)

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Overview

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Learning outcomes

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Course content

1

Market Analysis And Research

2

Marketing Strategy And Planning

3

Consumer Behaviour And Insights

4

Brand Management And Development

5

Digital Marketing And Social Media

6

Market Segmentation And Targeting

7

Competitor Analysis And Intelligence

8

Product Development And Launch

9

Marketing Communications And Advertising

10

Pricing Strategy And Revenue Management

11

Marketing Metrics And Performance Measurement

12

International Marketing And Global Strategy

13

Services Marketing And Management

14

Relationship Marketing And Customer Loyalty

15

Marketing Ethics And Sustainability

16

Marketing Information Systems And Technology

17

Data-Driven Marketing And Analytics

18

Innovation And Entrepreneurship In Marketing

19

Strategic Brand Management

20

Market Trends And Forecasting

Career Path

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Key facts

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Why this course

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People also ask

Everything you need to know before you start

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We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay the course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course
Ready when you are
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Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from London School of Business and Administration
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee
Open enrolment · Start today

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Taught in English

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Recently updated!

May 2026