Completed from United Kingdom
Just finished the Influencer Marketing course and I'm buzzing! The content was spot‑on for what I needed – especially the hands‑on tutorials on negotiating rates with TikTok creators. I actually used the contract checklist from the course to land my first paid partnership, and the results were immediate – a 15% boost in sales for my boutique. The materials were fresh, with case studies from both Japan and the UK, making it feel super relevant. Loved the relaxed vibe of the lessons and the supportive community at Stanmore School of Business.
The "インフルエンサーマーケティング" course at Stanmore School of Business precisely matched my learning objectives. The curriculum walked me through the entire influencer selection process, from audience analysis to engagement rate calculations. I was able to apply the KPI framework taught in week three to a real‑world project, which increased my client’s Instagram reach by 27% within a month. The video lectures and downloadable templates were clear, up‑to‑date, and directly applicable to the Japanese market. Overall, the experience was professional and highly rewarding – I feel fully equipped to design and manage influencer campaigns.
このコースは本当に素晴らしかったです！スタンモア・スクール・オブ・ビジネスのインフルエンサーマーケティング講座で、具体的なインフルエンサーの選定方法と、効果測定の指標（エンゲージメント率、リーチ、ROI）を学びました。特に、実際の日本ブランドのケーススタディで、InstagramとYouTubeのキャンペーンを設計した演習は、すぐに自分の仕事に活かすことができました。教材は最新のトレンドに合わせて更新されており、動画とスライドの質も高いです。学び終わった今、クライアントに自信を持って提案できるようになり、とても満足しています。
I approached the "インフルエンサーマーケティング" program with the goal of mastering data‑driven influencer strategies for the African market. The course delivered a detailed breakdown of audience segmentation, content calendar planning, and performance analytics. I particularly appreciated the module on using UTM parameters to track conversions – I applied this to a pilot campaign for a South African fashion label and saw a 12% increase in click‑through rates. The reading list included both Japanese case studies and global best practices, which kept the material relevant. While the pacing was a bit fast in the middle weeks, the overall quality of the resources and the instructor’s expertise made it a worthwhile investment.
