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سلوك المستهلك

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Overview

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Learning outcomes

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Course content

1

مفهوم سلوك المستهلك

2

العوامل المؤثرة في سلوك المستهلك

3

عملية اتخاذ القرار الشرائي

4

تأثير الثقافة والاجتماع

5

التنبؤ بسلوك المستهلك

Career Path

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Key facts

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Why this course

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People also ask

Everything you need to know before you start

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We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay the course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course
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Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from London School of Business and Administration
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee
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Why people choose us for their career

Trusted by professionals worldwide

Verified outcomes from learners who finished the course and put it to work.

4.5
Based on 4 learner reviews · 4 countries
98%
Would recommend
100%
Verified learners
2026
Cohort active
Completed from United Kingdom
ST
Sarah Thompson
GB · Course completed

I loved the practical vibe of the "سلوك المستهلك" course. It gave me exactly the tools I needed to nail my final dissertation on brand loyalty. The hands‑on workshop where we built a consumer journey map was brilliant – I’ve already used that map at my part‑time job to suggest improvements to the checkout flow. The course materials were up‑to‑date and easy to follow, though I think a few more video examples would have helped. Still, the overall experience was great and I feel much more confident tackling real‑world marketing problems.

MC
Michael Carter
US · Course completed

The "سلوك المستهلك" course at Stanmore School of Business exceeded my expectations. The modules on psychological triggers and purchase decision trees directly helped me meet my goal of designing data‑driven marketing strategies. I was able to apply the segmentation framework in a real‑world project, which increased our client’s campaign conversion rate by 12%. The lecture slides were clear, the case studies were current, and the supplemental reading list was spot‑on for anyone looking to deepen their understanding of consumer motivations. Overall, the learning experience was seamless and highly satisfying.

AP
Ananya Patel
IN · Course completed

Wow! The "سلوك المستهلك" class was exactly what I needed to boost my career in digital marketing. The instructor broke down complex concepts like the Theory of Planned Behavior into bite‑size, actionable insights. I used the consumer profiling worksheets to create a targeted Instagram ad campaign for my startup, and we saw a 20% lift in engagement within two weeks. The course PDFs were packed with real‑world examples from both local and international brands, making the content super relevant. I’m thrilled with how much I learned and can’t recommend it enough!

ZD
Zanele Dlamini
ZA · Course completed

The "سلوك المستهلك" course offered a detailed exploration of consumer decision‑making processes that aligned perfectly with my learning objectives. I particularly appreciated the deep dive into cultural influences on buying behaviour, which I applied to a market‑entry case study for a South African retailer expanding into the Gulf region. The course materials – especially the annotated research articles – were rigorous and up‑to‑date. While the pacing was a bit fast at times, the overall structure and the instructor’s expertise made the learning experience both enriching and highly applicable to my professional projects.





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Recently updated!

May 2026