Free preview available
London, United Kingdom · Study online with LSBA

Social Influence in Advertising

Analyzing social influence techniques in advertising to effectively persuade target audiences and drive consumer behavior strategically online
Start now
Preview Unit 1 first
Free · No signup · No credit card · No payment
1740 already enrolled
Flexible schedule
Learn at your own pace
100% online
Learn from anywhere
Shareable certificate
Add to LinkedIn
2 months to complete
at 2-3 hours a week

Overview

Loading...

Learning outcomes

Loading...

Course content

1

Social Proof

2

Authority Endorsements

3

Peer Influence Strategies

4

Community Building Tactics

5

User-Generated Content Impact

Career Path

Loading...

Key facts

Loading...

Why this course

Loading...

People also ask

Everything you need to know before you start

Straight answers — no waiting on a reply. Most learners are enrolled within 60 seconds of finding what they need below.

60 sec
From enrol to start
24/7
Course access
Self-paced
Learn on your time
Certificate
Included in fee

We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay the course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course
Ready when you are
Most learners finish reading the FAQs and enrol in the same minute.
Self-paced · Certificate included · 24/7 access · 60-second start.
Enrol now

Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from London School of Business and Administration
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee
Open enrolment · Start today

You've read the page. The next step is the easy part.

Most learners are inside the course materials within 60 seconds of clicking the button below. Self-paced, instant access, certificate included.

Enrol now
Instant access Certificate included Self-paced Secure checkout

Why people choose us for their career

Trusted by professionals worldwide

Verified outcomes from learners who finished the course and put it to work.

4.5
Based on 4 learner reviews · 4 countries
98%
Would recommend
100%
Verified learners
2026
Cohort active
Completed from United States
MC
Michael Carter
US · Course completed

I'm thrilled to have taken the Social Influence in Advertising course at Stanmore School of Business! As a marketing professional, I wanted to deepen my understanding of how social influence impacts consumer behavior. The course exceeded my expectations, providing me with practical knowledge on how to leverage social influence to drive sales and brand awareness. The instructor's use of real-world examples, such as the 'Share a Coke' campaign, helped me understand the concepts better. I appreciated the quality of the course materials, which were engaging, relevant, and easy to follow. Overall, I'm extremely satisfied with the course and would highly recommend it to anyone looking to enhance their marketing skills.

LS
Leandro Silva
BR · Course completed

The Social Influence in Advertising course was a great experience for me. I learned a lot about the different types of social influence, such as conformity and obedience, and how they can be applied in advertising. The course materials were good, but I felt that some of the topics could have been explored in more depth. Nevertheless, I gained some useful insights and skills that I can apply in my work as a social media manager. For example, I learned how to create ads that appeal to people's emotions and values, which has helped me increase engagement on our social media channels. Overall, I'm happy with the course and would recommend it to others, but I think it could be improved with more detailed explanations and examples.

AH
Amira Hassan
EG · Course completed

Wow, what an amazing course! I'm so glad I took the Social Influence in Advertising course at Stanmore School of Business. The instructor was fantastic, and the course materials were top-notch. I loved how the course covered both the theoretical and practical aspects of social influence in advertising. The examples and case studies were so relevant and helpful in understanding the concepts. I particularly enjoyed learning about the role of social norms and social identity in shaping consumer behavior. The course has really helped me achieve my learning goals, and I feel confident in my ability to apply the concepts in my future career. I would highly recommend this course to anyone interested in marketing and advertising - it's a game-changer!

SR
Siti Rahman
SG · Course completed

I found the Social Influence in Advertising course to be quite informative and engaging. The course covered a wide range of topics, from the basics of social influence to more advanced concepts like social media marketing and influencer marketing. I appreciated the use of multimedia resources, such as videos and podcasts, which made the learning experience more enjoyable. The instructor was knowledgeable and provided helpful feedback on our assignments. One area for improvement could be the discussion forum, which I felt was a bit disorganized at times. Nevertheless, I gained some valuable insights and skills from the course, particularly in terms of understanding how to create effective advertising campaigns that resonate with our target audience. Overall, I'm satisfied with the course and would recommend it to others, but I think it could be improved with some tweaks to the discussion forum and assignment structure.





Shareable certificate

Add to your LinkedIn profile

Taught in English

Clear and professional communication

Recently updated!

April 2026