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سلوك المستهلك (متقدم) (Advanced)

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Overview

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Learning outcomes

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Course content

1

مفهوم السلوك الاستهلاكي

2

العوامل النفسية في اتخاذ القرار

3

الدوافع والاحتياجات

4

المؤثرات الثقافية والاجتماعية

5

التقنيات الحديثة في تحليل السلوك

6

التحليل السلوكي للمنتجات

7

استراتيجيات التسويق القائمة على السلوك

8

تجربة المستهلك الرقمية

9

العلامة التجارية وإدراك القيمة

10

سلوك الشراء الجماعي

11

تأثير الأسعار والعروض

12

الولاء وإدارة العلاقات

13

السلوك الأخلاقي والمسؤولية

14

البحث النوعي في سلوك المستهلك

15

تحليل البيانات الكبيرة في السلوك

16

التنبؤ بسلوك المستهلك

17

التسويق الأخلاقي وتطبيقاته

18

التقاطع بين السلوك والابتكار

19

تقييم الحملات التسويقية

20

التطوير المستقبلي لسلوك المستهلك

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This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course
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Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from London School of Business and Administration
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee
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Why people choose us for their career

Trusted by professionals worldwide

Verified outcomes from learners who finished the course and put it to work.

4.5
Based on 4 learner reviews · 4 countries
98%
Would recommend
100%
Verified learners
2026
Cohort active
Completed from United Kingdom
ST
Sarah Thompson
GB · Course completed

I signed up for the سلوك المستهلك (متقدم) course hoping to pick up some real‑world skills, and it didn’t disappoint. The lessons on price perception and post‑purchase behavior were spot‑on, and I used the segmentation templates in my own startup to refine our targeting strategy. The video content was clear and the quizzes helped cement the concepts. While I wish there were a few more live Q&A sessions, the overall experience was enjoyable and gave me exactly the practical knowledge I was after.

MC
Michael Carter
US · Course completed

The advanced Consumer Behavior course at Stanmore School of Business perfectly aligned with my goal to deepen my understanding of purchasing decision processes. The modules on cultural influences and emotional triggers gave me concrete frameworks that I immediately applied in my market‑research project, boosting client confidence by 20%. The case studies were up‑to‑date and the downloadable worksheets made the theory easy to translate into practice. Overall, the learning experience was professional and highly valuable – I would definitely recommend it to anyone looking to specialize in consumer insights.

AP
Ananya Patel
IN · Course completed

Wow! This advanced consumer behavior class was exactly what I needed to level up my marketing career. The deep dive into behavioral economics and the hands‑on assignments, like building a consumer journey map for a local e‑commerce brand, gave me confidence to lead a new product launch at work. The course materials were rich, with recent research papers and interactive simulations that made learning fun. I’m thrilled with the skills I gained and can already see the impact on my campaign ROI.

ZD
Zanele Dlamini
ZA · Course completed

The سلوك المستهلك (متقدم) program offered a thorough exploration of consumer psychology, which matched my objective to improve brand positioning for a regional retailer. I especially appreciated the detailed modules on sensory marketing and the extensive bibliography that allowed deeper study. The practical exercises—such as designing a stimulus‑response experiment—were directly applicable to my daily work. The course was well‑structured, though a bit more local case examples would have been helpful. Nonetheless, the overall learning experience was comprehensive and highly relevant.





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Recently updated!

May 2026